catchword

n. 口号, 标语, 口头禅

catch.word

n.（名词）


A well-known word or phrase, especially one that exemplifies a notion, class, or quality:
流行语；标语：广为所知的字或短语，尤指那种标志着一个概念、种类或品质的：
例句：
.Glasnost has entered the international vocabulary as a catchword for a general liberalization of Soviet society.(Bill Keller)
.公开性作为苏维埃社会普遍自由化的时髦语已进入国际语汇.(比尔·凯勒)

A catchy name or slogan:
响亮的名称或标语：
例句：
.the top management of major corporations . . . busy coining catchwords for their new management concepts.(Japan Economic Journal)
.大公司的高级管理阶层忙于炮制他们新的经营观念的口号.(日本经济日报)

Printing
【印刷术】
A guideword.
提示词
The first word of a page printed in the bottom right-hand corner of the preceding page.
书眉：印在书页右下角的与上页有关的第一个词